Business Insight
Thanks for visiting my blog. I know the content here varies wildly, so I created this page for you to find the most insightful business posts I have to offer here on im.seeking.balance.
As a marketing generalist with many years’ experience and a skill set that includes everything from managing creative design and production and media buying to website development and budget management and everything in between, I would like to think I can be useful by sharing some of my insight.
I believe in being passionate about what you do, so if you are a small business owner or manager and you love what you do I want to help you be successful with that. The more people who love what they do in this world, the better.
Top business/marketing posts on im.seeking.balance:
Corporate Social Media Wish List
How I’d like to engage using social media from a corporate perspective
Six Super Simple Tools for Small Business
An outline of some of the easiest-to-implement social media marketing tools on the internet
Selling Tips from a Buyer’s Perspective
A few ideas I think will really help you sell to people in a business to business environment. If nothing else, following this procedure would help you close a sale with me.
Hosting Your Own WordPress Blog
The down and dirty details outlining how to move from a free wordpress.com blog to hosting your own blog on your own server; this came from wishing I’d had this info before I did it myself.
How to Promote your Business or Company on Facebook
This is a comprehensive look at some of the differences between Facebook profiles, Facebook Fan Pages, Facebook Groups, social ads and messaging implications. Facebook has made a few changes since I published this entry, but I believe the information is still relevant. I will post an updated Facebook How-To before long… stay tuned.
Six Easy SEO Tips I Learned from Dave Taylor
Search Engine Optimization tips for your blog that I learned at BlogWorld & New Media Expo.
A Word About Logos & File Types
Pretty much everything you need to know about, well… logos and file types. The differences between .eps and .jpg, vector and raster, CMYK and RGB colour… from a non-designer’s perspective.

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